At Challengers, we stand apart from other influencer marketing agencies by becoming a trusted business advisor to our clients. For brands, we go beyond just running influencer marketing campaigns—we become an extension part of your marketing strategy, committed to growing your influencer marketing efforts. We conduct personalised strategy sessions to weave influencer marketing into your overall marketing strategy, ensuring long-term success beyond individual campaigns.

Challengers specialise in working with gaming and esports talent across top platforms like Twitch, TikTok, YouTube and Instagram. That being said, we are more than happy to partners with brands across other niches who are passionate, driven, and ready to take their influencer marketing game to the next level.

At Challengers, our collaboration process is designed to be seamless and transparent for brands, ensuring a successful partnership from start to finish. We start by understanding your goals, target audience, and campaign objectives. From there, we carefully select creators from our roster and beyond who align with your brand values and campaign goals. We manage the entire process—from initial outreach and negotiations to content creation and performance tracking—while keeping you in the loop every step of the way. Our aim is to build authentic relationships that drive meaningful results for your brand. We'll regularly schedule check-in calls to make sure we're on track and aligned in achieving your influencer marketing goals as a brand.

At Challengers, we stand apart from other creator and influencer management agencies by becoming the behind-the-scene operators for our creators. For creators, we are your dedicated brand partners, working tirelessly to create a steady stream of opportunities for you. We take the time to understand your brand, audience, and goals, then go all in to secure the sponsorships you dream of. Leave the heavy lifting to us, so you can focus on creating content and doing what you love.

We don’t charge our creators any upfront fees! Our model is simple: we operate on a commission-only basis, taking 20% from the opportunities we help you secure.

At Challengers, our collaboration process is designed to be seamless and transparent for our creators, ensuring a successful partnership from start to finish. We begin by getting to know you—your brand, style, and audience—so we can match you with the right brand partnerships that align with your goals. Once a collaboration is confirmed, we handle the negotiations, contracts, and logistics, making sure you have all the support needed to create high-quality content. We focus on securing deals that not only benefit you financially but also help you grow your brand and audience. We'll regularly schedule strategy sessions to make sure we're on track and aligned in achieving your goals as a creator.

As a creator, there are many indications that could mean you're ready for management. These could include: 1. You're receiving multiple inbound enquiries from brands on a monthly basis (the rule of thumb is 5+) 2. You're not sure on how to negotiate brand deals 3. You’re missing out on deals or struggling to keep up, and it’s cutting into your content creation time. If this sounds like you, join Challenger's Creator Guild and let us help you level up!